While Big Data has quickly become today’s buzz term for every kind of business, its benefits have been limited to the marketing budgets of large enterprises; until now. Targeted Display advertising, or “retargeting” can allow you to focus your advertising, delivering to the people who have shown an interest in your service and/or product. We employ a number of tactics tied to digital behavior, including;
- People who have visited your site or a competitor’s site
- People that have searched online for items you sell
- People who have read online material relating to the products/services you offer
Delivering data points across a trusted publishing network that includes sites like Forbes.com, USAToday.com, ESPN.com and CNN.com, Tactive Digital works to ensure your ads can be delivered at the exact time people are interested and considering a purchase of the products or services you offer.